ABOUT THE STUDIO.
Our designs are the midway point where contemporary streetwear meets sport.
Clothes are an extension of who you are and we are on a journey to empower you to feel the best you. We represent a community of spirited individuals.
Be you. Always.
STAY IN YOUR LANE.
The ethos behind stay in your lane originates from our value of not getting caught up in the comparison of life. Keep your vision in sight and pursue that, relentlessly without judgment of self and others.
Your significance needn’t be justified when in your lane – stay there.
Quietly confident and freedom through expression – a sense of comfort in ones-self. This is what we embody at the studio.